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4 Ways To Boost Your SEO With SlideDeck

On March 9, 20114 Comments

A strong SEO strategy is a crucial element when gaining high quality traffic to your website. A major challenge with SEO is to include a sufficient amount of content and keywords without overwhelming your website with too much information. Too much content can be distracting to a user, deteriorating the user’s experience. On the other hand, if you don’t have enough relevant content, you may not rank for your desired keywords.

SlideDeck solves this challenge by consolidating search engine indexable content of your page and presenting it in an intuitive and interactive manner for the user.

SlideDeck’s SEO qualities lie within its structure. SlideDeck takes advantage of the “definition list” (dl) element to organize content. It uses JavaScript to post-process the definition list, manipulating the display of each element after the page has been loaded. This allows the information to be crawled by search engines while maintaining its presentation.

Proper HTML syntax of a SlideDeck looks like this:

<dl class="slidedeck"> //Definition List Element
    <dt>Slide Title</dt> //Definition Title Element
    <dd>Slide Content</dd> //Definition Description Element
</dl>

Here are 4 reasons why SlideDeck and SEO go hand in hand:

  1. 100% Search Engine Crawlable
    All content from a SlideDeck exists in the HTML and is respectively crawled by search engines even if slides are not visible.
  2. Semantic Markup
    SlideDeck uses proper HTML tags to for the type of data it was intended for. Like ordered or unordered lists, a definition lists purpose is to display list oriented content.
  3. More Keyword Density, Less Clutter
    SlideDecks without spines or titles can still contain definition title elements that hold relevant information. Use this to your advantage by adding high keyword density to a page.
  4. Dynamic Content That Is Indexable
    Smart SlideDecks for WordPress dynamically display information that is continually refreshed with new content and relevant links.

BONUS – Greater User Engagement (More Time on Site)
Users are more engaged with the interaction of a SlideDeck and can easily digest information without becoming inundated by excess content.

We’ve observed that pages with a SlideDeck have an average “Time on Page” increase of 49%.

So you can have your cake and eat it too. You can create a cleaner, more usable website while increasing your SEO rankings. If you do not currently take advantage of the SEO capabilities listed above, it’s time to maximize your SlideDeck’s potential. If you are new to SlideDeck, grab a copy here to get started.

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Comments (4) Responses

  1.  

    William Scot

    Nice content. Glad to read it. Thanks for sharing it.

  2.  

    Diseno Web Miami

    Our slider is our principal SEO weapon for content. We have an “h1” and keyword in front using slidedeck. We are 1st and 2nd position in Google.

  3.  

    Max Thomas

    Very interesting post and explanation of Slidedeck’s seo value and user experience benefit. Do you have any stats on its impact on the google crawl rate?
    Again, great post!

    •  

      Dairien

      Thanks! I’m glad you enjoyed the post.

      I don’t currently have any hard data gathered on google’s crawl rate. We will monitor and mention our findings in an upcoming SEO segment. Stay tuned!